Lukas Stniste is CEO and founding father of EnterpriseUP, an organization constructing a decentralized innovation platform to attach innovation ecosystems worldwide. He additionally initiated the Corporate Innovators Community (And Corporate Startups Summit). While organising their very own digital group for company innovators, he realized that rather more is required than only a distinctive group platform. There is an pressing want for a modular digital ecosystem platform that can be utilized by different innovation communities/ecosystems as a white-label SaaS for anybody who desires to construct their very own digital ecosystem. He tells us extra about this AWS-like story!
1. Hi Lukas, are you able to inform us a bit about your expertise and the way you began EnterpriseUP and the Corporate Innovators group?
Hello Nicolas, thanks very a lot for inviting me to this interview in your weblog. I’ve been working within the subject of innovation ecosystems / innovation administration for about 10 years. It began with my position in an innovation division on the largest logistics service supplier Deutsche Post DHL, and I moved on to discovered EnterpriseUP as a authorized entity in 2013 with the purpose of connecting innovation managers and consultants to create added worth.
Our first undertaking was the innovation administration convention Corporate Startup Summit. The convention was fairly profitable and we managed to attach the innovation panorama in DACH by taking it to completely different locations like Frankfurt, Zurich or Vienna. The Corporate Innovators Community or ecosystem is the digital twin of an innovation community that we’ve constructed up over the previous few years.
2. Why did you select to develop the requested options on a customized platform – that you just created your self – as an alternative of utilizing an current instrument?
With the outbreak of the COVID disaster, we began constructing Corporate Innovators early final yr. At first we used current SaaS Mighty Networks to set it up as a web based group and extra targeted on constantly delivering content material when it comes to completely different codecs of on-line occasions. We quickly realized that we would have liked greater than MightyNetworks supplied and started to analysis our personal growth.
As a web based innovation group, our aim was not solely to attach individuals, but additionally information, merchandise & providers and information. This is how we got here up with the concept of constructing a decentralized community of related innovation markets and facilitating the transactions inside the particular person ecosystem worldwide.
3. Who are the supposed customers who may gain advantage from such a platform, in a white label mode? How is that this market rising?
The innovation ecosystem is a platform the place completely different stakeholders with mutually complementary roles contribute to the general worth creation. That is why there are a number of goal teams or stakeholders who can profit from our platform in several methods:
(1) Innovation Hubs and Communities – With COVID, bodily innovation hubs and communities have been damaged. Our platform helps constructing a “digital twin” of the bodily innovation ecosystem/group and higher connects the individuals, information, merchandise & providers and information in a number of places. In addition, we simplify operating distant accelerators, partnerships for company startups, and the worldwide connections for native or regional ecosystems.
(2) Innovation consultants and repair suppliers – This goal group additionally must search for methods to rework their present service channel and broaden their portfolio with a digital providing. Our platform is ideal for that. It allows innovation consultants and repair suppliers to digitize and monetize the information providing and scale gross sales and lead era by integrating with a number of innovation markets concurrently.
(3) Businesses – Today’s distant working atmosphere and the COVID disaster have additional disconnected current innovation silos inside incumbent organizations and their connections to exterior innovation ecosystems. Our platform not solely solves it, but additionally minimizes innovation silos. In addition, firms can use our platform to remotely run and scale innovation applications, entry a big curated information base and verified consultants throughout a number of ecosystems, and broaden their portfolio by way of value-added providers.
(4) Investors – Finally, as members in current ecosystems, buyers profit from our platform by way of enhanced inbound deal move and high-quality aggregated information on potential funding targets throughout all related innovation ecosystems.
We solely launched the white label model of our platform in March and since then we’ve already deployed it for 2 different ecosystems and have extra within the pipeline.
4. What are the primary options customers will discover on the platform? What is the ‘unfair benefit’ of your platform?
The platform is cut up into completely different modules that may be activated by the orchestrator of the ecosystem – eLearning, group, information base, distant occasions, market and so on. We have unified all these options to make sure that utilizing the platform for a distinct instrument . For that we additionally use varied integrations that assist distant collaborations in digital ecosystems equivalent to Zoom, Miro and so on.
One of the primary advantages is single sign-on. In precept, we grant the person entry to a number of digital innovation ecosystems on account. Moreover, by connecting further innovation ecosystems, we’re constructing a powerful basis for a decentralized innovation database that may include qualitative information.
5. What is the enterprise mannequin for the customers?
The enterprise mannequin from the end-user perspective will depend on the governance put in place by the orchestrator of the ecosystem. We provide a number of monetization choices – creating annual subscriptions or monetizing particular person services supplied by way of the ecosystem market, equivalent to webinars, e-learning programs, teaching, consulting and so on.
It is as much as the orchestrator to resolve which group of customers/members of the ecosystem can monetize their choices by way of {the marketplace}. This doesn’t solely need to be the director himself, but additionally his companions and even chosen clients (C2C). In the occasion that the orchestrator permits service companions to promote by way of {the marketplace}, particular person transaction charges could apply.
6. Do you provide after-sales providers (upkeep, perform enchancment) and how are you going to guarantee long-term service in your platform?
We assure accessibility and high-quality technical assist for all our clients. At this time, we’re constantly rolling out all updates and new options throughout all related ecosystems so that each buyer has the identical set of options.
7. What’s your subsequent problem?
Our subsequent problem is to get a powerful seed investor on board to assist us notice the imaginative and prescient of connecting the innovation ecosystems globally and digitally.
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